The Direct Mail Fundraising Appeal: The Roller-Coaster Copy
We are often asked about the various formulas, techniques, and general rules of direct mail copywriting. Certainly, none are written in the proverbial stone, but one that [...]
Should You Consider Forming a 501(c)4 to Increase Giving?
Since the founding of ClearWord nearly 20 years ago, the majority of our clients have been state and national think tanks recognized by the Internal Revenue Service [...]
6 (More) Secrets to Non-Profit Fundraising: Donor Cultivation and Appreciation
During a career spanning six decades (That’s right – I started in the late 70s, so now I'm in my sixth decade!) the most frequent query people [...]
2021 SPN Annual Meeting Celebrates ClearWord Friends
Photo from Clark Tibbs on Unsplash Last week, the State Policy Network held its 29th Annual Meeting in Orlando, Florida. The organizations assembled at the [...]
6 Secrets to Non-Profit Fundraising: Donor Acquisition
Photo by Karolina Grabowska from Pexels During a career spanning six decades (That’s right – I started in the late 70s, so now I'm in [...]
Join Our Team! Seeking Account Manager
Photo by Millo Lin on Unsplash. Account Manager Position Open at ClearWord Communications Do you want to help advance freedom and free markets? ClearWord Communications [...]